AstroTurfing

 Astroturfing is defined by the as “attempt[ing] to create the false perception of grassroots support for an issue by concealing [actor] identities and using other deceptive practices, like hiding the origins of information being disseminated or artificially inflating engagement metrics” 

 Ultimately, the risk is that next-generation astroturfing could pose a direct challenge to democratic societies, if malign actors are able to covertly shape users’ shared understanding of the domestic political conversation and thus subvert the democratic process.

Technology and Social Change Project at (Harvard Kennedy School Shorenstein Center for Media, Politics, and Public Policy, 2022,)

 Note that the only source for this divisive Image was sited as "Screen Grab"

 here is the real original story when it opened, as far as I can find:

• it vegan coffee shop
• It was an optional charge one week a month to make a point
• There were 3 Rules:
• women get priority seating
• 18% sir charge for men
• Respect goes both ways
• it did eventually go out of business  2 years later
• Note that the "Screen Grab" deleted the mutual respect rule on the board 

Doppelganger Project (Pekka)

A Russian Funded group in Europe that designs and carries out sophisticated astroturf operations

• Hiring local actors
• Short protest Scripts in front of key landmarks for video 
• prepared in advance
• launched all at once