Troll Tactic: Bait and Switch
In this tactic, Trolls or troll bots will:
- Machinegun a popular Hashtag with reliable reposts every minute or 2 from people with real timely information
- This crowds out the real posters so you can't read anyone but the troll
- Vatniks or people really interested in the topic come to trust the the troll as a source.
- A little at at time, they will begin to spin the truth reflecting their client's talking points. (in the case below, the Russian Propaganda Directorate)
- The troll may linger as a trusted source to real people for months, or for useful idiots, for years.
- It may even change their mind.
Case Study: Bakmut
I was really impressed by the sophistication of this when I was tracking a battle in the Russian invasion of Ukraine. I tracked #Bamut, the city where a big campaign happened for a long time, and there were frequent posts to that hashtag with good information. Hundreds per day, and I checked it frequently ( at least daily)
- I began to see the same poster over and over again posting reliable (at first) information
- I validated it elsewhere, and it was true. They even celebrated Ukraine victories.
- In the heat of battles, I noticed reposts every 3-5 minutes by the same poster.
- When it began to go bad for the Russians, this poster began to speculate and then site sources saying that the Ukraine counter offensive had failed - a clear Russian Troll Farm talking point at the time.
- I checked the sources they sited, and they were bots, trolls, or useful idiots who had reposted a bad source.
- I finally blocked them, and was able to see real information back at the hashtag again-but I had initially let my guard down.
Conclusion
Bait and Switch is an effective mi-information tactic that I hear is a direct import the Russians have perfected on their own people over many years.
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